5 Ways to support women in entrepreneurship. The world of entrepreneurship is generally very cut throat and requires a thick skin. As women, it can be much more challenging to penetrate than it is for men. This is not to say women are incapable of establishing solid businesses on their own, however there is an observed need by exerts to boost each other as women in business.
Women business owners should empower each other. It can be easy to get caught up in the day-to-day stresses that come with running a business, but there is a need to make time to empower women who are in your industry or are fellow entrepreneurs. You’ll be surprised at how your life can change thereafter.
1. Start Partnerships
Forming partnerships with relevant businesses can help you gain new opportunities. When you support fellow small business owners who are women, you can create strategic partnerships that benefit both of your companies. To do this, join networking organizations that bring women business owners together. In addition to potential certifications, discounts, and conferences that most support networks offer, you could end up partnering with talented women business owners!
2. Hire Female Employees
Through networking opportunities with other women entrepreneurs, you could make valuable connections. For instance, you might meet future employees! Other women business owners might have recruitment suggestions, which could help you fill open positions.
Giving other women job opportunities is important. You can probably think of at least a few women who have helped you launch your career as an entrepreneur. Pay it forward (and break the glass ceiling) by employing bright women to work at your small business!
3. Form Mentorships
Having a mentor can be indispensable to new business owners. They can help you write your business plan, provide input on branding, and give insights on other important decisions. In fact, many entrepreneurs have their mentors to thank for their business success. Due to this, networking with fellow women business owners can lead to mentorships!
In addition to finding your own mentor, you might be in the position to be a mentor to an aspiring entrepreneur. Like we mentioned in our previous point, it can be rewarding to help other women in business find success! If you know people who are in the process of starting businesses, reach out and see how you can be a resource to them. Whether it’s discussing their business idea or helping them market their new company on social media, you’ll feel pride knowing you’re investing in the future of a fellow woman in business.
4. Receive Valuable Feedback
When running a business, it’s important to bounce ideas off knowledgeable professionals. Sometimes, receiving an outside perspective can help you refine your business’s practices. For instance, you could ask a woman business owner that you trust to review your business plan, give you feedback on a marketing campaign, test your products or services, or provide tips on other important aspects of your business. By receiving these insights, you could really improve your business with the help of other women entrepreneurs!
5. Get Recommendations
Have you ever struggled to choose an Internet provider, financial advisor, or supplier related to your industry? Well, why not turn to knowledgeable women business owners who can provide suggestions? You and your network of esteemed colleagues can give each other recommendations for these types of decisions, lessening the amount of research you’ll have to do. When women business owners support each other, they can receive helpful suggestions that they may not have been able to find otherwise.